Main image
Click to view image in fullscreen
![]()
Accounting for Goodwill
Presents an illuminating analysis of Internally Generated Goodwill from a strategic point of view. This title launches the author's strategic analysis from a foundational understanding of Internally Generated Goodwill as determined largely in relationship to intangible resources and competitive differentials.
2 360,00 DH
Sur commande
Presents an illuminating analysis of Internally Generated Goodwill from a strategic point of view. This title launches the author's strategic analysis from a foundational understanding of Internally Generated Goodwill as determined largely in relationship to intangible resources and competitive differentials.
| ISBN / EAN | 9780415451499 |
|---|---|
| Auteur | Beretta Zanoni, Andrea (University of Verona, Italy) |
| Editeur | Taylor & Francis Ltd |