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Admiral: Kit Man
In the 1970s, Admiral, a small knitwear firm in Leicestershire, took out their first sponsorship contract with the England football team, which cost GBP10,000. Today, NIKE� pay GBP25 million a year to kit out the same team. Admiral: Kit Man is the story of this legendary company's rise to fame.
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In the 1970s, Admiral, a small knitwear firm in Leicestershire, took out their first sponsorship contract with the England football team, which cost GBP10,000. Today, NIKE� pay GBP25 million a year to kit out the same team. Admiral: Kit Man is the story of this legendary company's rise to fame.
| ISBN / EAN | 9781783063864 |
|---|---|
| Auteur | Patrick, Bert |
| Editeur | Troubador Publishing |