Advertising Age Encyclopedia of Advertising

Auteur: McDonough, John
Editeur: Taylor & Francis Inc
The 'Advertising Age' Encyclopedia of Advertising has 600 entries on leading agencies past and present, biographies of the most influential men and women, and the various aspects of advertising methodology and strategy.
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The 'Advertising Age' Encyclopedia of Advertising has 600 entries on leading agencies past and present, biographies of the most influential men and women, and the various aspects of advertising methodology and strategy.
ISBN / EAN 9781579581725
Auteur McDonough, John
Editeur Taylor & Francis Inc