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Misbehaving
When economics meets psychology, the implications for individuals, managers and policy makers are both profound and entertaining. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behaviour, the author enlightens readers about how to make smarter decisions in an increasingly mystifying world.
143,00 DH
Disponible
1 ex.
Casablanca
1
When economics meets psychology, the implications for individuals, managers and policy makers are both profound and entertaining. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behaviour, the author enlightens readers about how to make smarter decisions in an increasingly mystifying world.
| ISBN / EAN | 9780241951224 |
|---|---|
| Genre | Universitaire, Ouvrages De Références, Essais, Livres En Langue Etrangère |
| Publication date | 2016-01-01 00:00:00 |
| Auteur | Thaler, Richard H. |
| Editeur | Penguin Books Ltd |