Strategic Communication

Auteur: Falkheimer, Jesper (Lund University, Sweden)
Editeur: Taylor & Francis Ltd
Strategic Communication explains the core concepts of strategic communications with a balanced coverage of a variety of theories and methods, providing students with a broad and comprehensive understanding.
Sur commande
Strategic Communication explains the core concepts of strategic communications with a balanced coverage of a variety of theories and methods, providing students with a broad and comprehensive understanding.
ISBN / EAN 9781138657038
Auteur Falkheimer, Jesper (Lund University, Sweden)
Editeur Taylor & Francis Ltd