Branding Canada

Auteur: Potter, Evan H.
Editeur: McGill-Queen's University Press
Analyses how the federal government has used the instruments of public diplomacy - cultural programs, international education, international broadcasting, trade, and investment promotion - to exercise Canada's soft power internationally.
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Analyses how the federal government has used the instruments of public diplomacy - cultural programs, international education, international broadcasting, trade, and investment promotion - to exercise Canada's soft power internationally.
ISBN / EAN 9780773534353
Auteur Potter, Evan H.
Editeur McGill-Queen's University Press