Strategic Management

Auteur: Macmillan, Hugh (former Professor of Business Policy, former Professor of Business Policy, Edinburgh University)
Editeur: Oxford University Press
Gives a structured balanced summary of the important concepts in the field of strategic management. This work examines how these concepts may be effectively applied in practice, giving special attention to demonstrating the significance of the role of people in strategy implementation.
Sur commande
Gives a structured balanced summary of the important concepts in the field of strategic management. This work examines how these concepts may be effectively applied in practice, giving special attention to demonstrating the significance of the role of people in strategy implementation.
ISBN / EAN 9780198782292
Auteur Macmillan, Hugh (former Professor of Business Policy, former Professor of Business Policy, Edinburgh University)
Editeur Oxford University Press