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Digital Sport Marketing
Digital sports marketing is a new, dynamic and rapidly evolving area that is having a profound impact on contemporary sport business. This is the only textbook to introduce core principles and best practice in digital sports marketing, focusing on key issues, emerging topics and practical techniques.
470,00 DH
Sur commande
Digital sports marketing is a new, dynamic and rapidly evolving area that is having a profound impact on contemporary sport business. This is the only textbook to introduce core principles and best practice in digital sports marketing, focusing on key issues, emerging topics and practical techniques.
| ISBN / EAN | 9781138701403 |
|---|---|
| Auteur | Seymour, Alan ('Teach' Consultancy, UK) |
| Editeur | Taylor & Francis Ltd |