Economics of Sports Broadcasting

Auteur: Gratton, Chris (Sheffield Hallam University, UK)
Editeur: Taylor & Francis Ltd
Sports constitute one of the valuable forms of broadcast entertainment in lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. It provides an introduction to various aspects of economics in this area.
Sur commande
Sports constitute one of the valuable forms of broadcast entertainment in lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. It provides an introduction to various aspects of economics in this area.
ISBN / EAN 9780415357807
Auteur Gratton, Chris (Sheffield Hallam University, UK)
Editeur Taylor & Francis Ltd