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Emotion Marketing: The Hallmark Way of Winning Customers for Life
Hallmark has found that one of the keys to attaining superior customer loyalty is through emotion. Now for the first time, Hallmark reveals its groundbreaking strategy: Emotion Marketing.
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Hallmark has found that one of the keys to attaining superior customer loyalty is through emotion. Now for the first time, Hallmark reveals its groundbreaking strategy: Emotion Marketing.
| ISBN / EAN | 9780071364140 |
|---|---|
| Auteur | Robinette, Scott |
| Editeur | McGraw-Hill Education - Europe |