Essentials of Strategic Management: The Quest for Competitive Advantage

Auteur: Gamble, John E.
Editeur: McGraw-Hill Education
Presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, and examples. This text mirrors both the penetrating insight of academic thought and the pragmatism of real-world strategic management.
Sur commande
Presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, and examples. This text mirrors both the penetrating insight of academic thought and the pragmatism of real-world strategic management.
ISBN / EAN 9781259546983
Auteur Gamble, John E.
Editeur McGraw-Hill Education