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Names in the Economy
The economy has an increasingly powerful role in the contemporary global world. Academic scholars who study names have recognised this, and, as such, onomastic research has expanded from personal and place names towards names that reflect the new commercial culture. Companies are aware of the significance of naming.
670,00 DH
Sur commande
The economy has an increasingly powerful role in the contemporary global world. Academic scholars who study names have recognised this, and, as such, onomastic research has expanded from personal and place names towards names that reflect the new commercial culture. Companies are aware of the significance of naming.
| ISBN / EAN | 9781443849456 |
|---|---|
| Editeur | Cambridge Scholars Publishing |