Psychological Technique of Martin Luther Thomas' Radio Addresses

This study was written in English in the 1930s when Adorno, one of the 20th century's most influential thinkers, was living in the United States. It is a pioneering analysis of a member of what we now call the Radical Right-the now-forgotten Martin Luther Thomas, an American fascist-style demagogue who used the radio to appeal to and to manipulate his adherents.