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Sport, Culture and Advertising
Sport has a close relationship with advertising, both where advertisers sponsor sports, as well as where sport and 'fitness' lends its perceived positive imagery to a wide range of consumer goods.
730,00 DH
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Sport has a close relationship with advertising, both where advertisers sponsor sports, as well as where sport and 'fitness' lends its perceived positive imagery to a wide range of consumer goods.
| ISBN / EAN | 9780415339926 |
|---|---|
| Editeur | Taylor & Francis Ltd |