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Strategic Sport Communication
Strategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents.
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Strategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents.
| ISBN / EAN | 9781492525776 |
|---|---|
| Auteur | Pedersen, Paul M. |
| Editeur | Human Kinetics Publishers |